Arketi Group RSS Feed http://www.arketi.com/ Updates from the Arketi Group website en-us Copyright 2009 Arketi Group Thu, 23 Jul 2009 11:30:00 EDT Tue, 25 May 2010 8:00:00 EST -0500 Marketing http://blogs.law.harvard.edu/tech/rss/ Arketi Group Earns Social Media Marketing Award From BtoB Magazine http://www.arketi.com/news/news107.html Arketi Group, a high-tech digital marketing firm, announced it was awarded a BtoB Magazine Social Media Marketing Award in the “Best Use of LinkedIn” category for its LinkedIn BtoB Marketing Group. Tue, 25 May 2010 8:00:00 EDT Arketi Group Named Finalist for Two AMA AMY Awards http://www.arketi.com/news/news106.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced it was named a finalist for two 2010 Atlanta Marketer of the Year Awards (AMYs), awarded by the Atlanta Chapter of the American Marketing Association (AMA). Tue, 25 May 2010 8:00:00 EDT High-Tech BtoB CMO Roundtable Proceedings Shed Light on the Sales-Marketing Relationship, Social Media and Content Marketing http://www.arketi.com/news/news105.html Arketi Group (www.arketi.com), a high-tech business-to-business public relations and marketing firm, today announced the release of its 2010 CMO Roundtable white paper The Outlook for Business-to-Business Technology Marketing in 2010, available free at www.arketi.com/cmowhitepaper. Tue, 27 Apr 2010 11:00:00 EDT Arketi Group Chosen by Stonesoft for Automated Lead Nurturing http://www.arketi.com/news/news103.html High-tech business-to-business PR and marketing firm Arketi Group (www.arketi.com) announced today it has been selected by Stonesoft, a global provider of proven, innovative network security solutions, to assist with the company's automated lead nurturing initiatives. Mon, 12 Apr 2010 09:00:00 EDT Arketi Group Named Agency of Record for CEO Ventures http://www.arketi.com/news/news102.html Arketi Group (www.arketi.com), a high-tech business-to-business (BtoB) public relations and marketing firm, has been selected by CEO Ventures, a private equity firm that owns and manages early-stage B2B technology companies, to help market a number of its key portfolio companies. Tue, 27 Apr 2010 11:00:00 EDT BtoB Tech PR, Marketing Firm Arketi Group Named BtoB Top Agency http://www.arketi.com/news/news101.html BtoB Tech PR, Marketing Firm Arketi Group Named BtoB Top Agency Arketi Group, a high-tech business-to-business public relations and marketing firm, announced it has again earned a spot on BtoB magazine's Top Agencies of 2010 list. The annual list, released in the March 8, 2010 issue of Crain's BtoB, is comprised of small, medium, large and interactive BtoB agencies. Tue, 16 Mar 2010 11:00:00 EDT StatCom Selects Arketi Group to Enhance Brand http://www.arketi.com/news/news100.html Arketi Group, a high-tech business-to-business public relations and marketing firm, announced it has been selected by StatCom, www.statcom.com, which provides comprehensive patient throughput software solutions to hospitals, as its agency to help elevate the company's corporate brand. Tue, 23 Feb 2010 09:00:00 EDT Arketi Principal Jajeh Named Vice President of Technology Executives Roundtable http://www.arketi.com/news/news99.html Arketi Group (www.arketi.com), a high-tech business-to-business public relations and marketing firm, announced Principal Sami Jajeh has been appointed vice president of the Technology Executives Roundtable (TER), an association that consists of more than 100 CEOs, CFOs and COOs in Georgia's technology community. Tue, 23 Feb 2010 09:00:00 EDT Arketi Group Principal Neumeier Joins Technology Association of Georgia (TAG) Board http://www.arketi.com/news/news104.html Arketi Group (www.arketi.com), a high-tech BtoB PR and marketing firm, announced today that Principal Mike Neumeier has been selected to join the Technology Association of Georgia (TAG) Board of Directors. Wed, 27 Jan 2010 09:00:00 EDT Arketi Group Principal Featured Speaker at Georgia Tech Savannah ATDC Event http://www.arketi.com/news/news98.html High-tech business-to-business public relations and marketing firm Arketi Group Principal Mike Neumeier, APR, will be the featured speaker at the January Georgia Tech Savannah ATDC "Entrepreneur Food For Thought" event. Wed, 20 Jan 2010 09:00:00 EDT Arketi Group Engaged by Novatus for Messaging, Interactive Marketing Services http://www.arketi.com/news/news97.html High-tech business-to-business (BtoB) public relations and marketing firm Arketi Group has been engaged by Novatus, Inc., a leading contract and compliance management software provider, to help the company refine its corporate positioning and messaging, as well as provide digital marketing services. Mon, 21 Dec 2009 09:00:00 EDT Lead Nurturing Webinar Next Installment in Arketi BtoB Technology Marketing Thought Leadership Series http://www.arketi.com/news/news96.html High-tech business-to-business public relations and marketing firm Arketi Group announced today a complimentary webinar on BtoB lead nurturing as part of its continuing thought leadership series. Mon, 16 Nov 2009 17:00:00 EDT Arketi Group Wins Eight Public Relations Society of America Awards http://www.arketi.com/news/news95.html Arketi Group, a business-to-business technology public relations and marketing firm, was recognized for its exceptional work in the BtoB PR and marketing arena, earning eight awards at the 2009 PRSA|GA Phoenix Awards Celebration. Tue, 10 Nov 2009 17:00:00 EDT BtoB Technology Marketing Thought Leadership Series Continues With Social Media Webinar by Arketi http://www.arketi.com/news/news94.html High-tech business-to-business public relations and marketing firm Arketi Group announced today its second complimentary webinar on BtoB social media as part of its ongoing thought leadership series. Mon, 19 Oct 2009 17:00:00 EDT Arketi's Ackall Honored As PRSA|GA "Chapter Champion" http://www.arketi.com/news/news93.html Mousa Ackall, marketing coordinator at high-tech business-to-business public relations and marketing firm Arketi Group, has been awarded the Georgia Chapter's Public Relations Society of America Chapter Champion award in recognition of his work within the nation's second largest PRSA chapter. Tue, 06 Oct 2009 17:00:00 EDT Arketi Group's Jim Densmore Joins Staff at Atlanta's Creative Circus http://www.arketi.com/news/news92.html Jim Densmore, art director at high-tech business-to-business (B2B) public relations and marketing firm Arketi Group (www.arketi.com), recently joined the faculty at the Creative Circus as an adjunct professor. Tue, 22 Sep 2009 17:00:00 EDT Arketi Group Named to Inc. 5000 List of Fastest Growing Private Companies for Second Straight Year http://www.arketi.com/news/news91.html Arketi Group (www.arketi.com), a high-tech business-to-business (B2B) public relations and marketing firm, announced today its inclusion in the prestigious Inc. 5,000, Inc. magazine’s ranking of the nation’s fastest-growing private companies. Marking its second consecutive year on the list, Arketi was ranked No. 1,898 nationally and No. 75 in the Top 100 Businesses in Atlanta. Mon, 24 Aug 2009 17:00:00 EDT Arketi Launches BtoB Technology Marketing Thought Leadership Series with Webinar on Business-to-Business Positioning http://www.arketi.com/news/news90.html Arketi Group, a high tech business-to-business public relations and marketing firm, announced today a complimentary webinar that will kick-off an ongoing Thought Leadership Series for BtoB PR and marketing professionals in technology. Wed, 12 Aug 2009 11:00:00 EDT Ryla Selects Arketi Group as Public Relations Agency of Record http://www.arketi.com/news/news89.html High-tech business-to-business (BtoB) public relations and marketing firm Arketi Group (www.arketi.com) announced it has been selected by Ryla, Inc., a leading domestic provider of contact center solutions, to spearhead an aggressive media relations and thought leadership campaign for the company. Mon, 10 Aug 2009 10:30:00 EDT Arketi Group Consultant Contributes to PRNews Guidebook http://www.arketi.com/news/news88.html High-tech business-to-business (BtoB) public relations and marketing firm Arketi Group announced consultant Brian Boudreaux is among a select group of public relations professionals who contributed to the PRNews Crisis Management Guidebook, Volume 3, one of the industry’s leading resources on crisis communications and management. Thu, 23 Jul 2009 11:30:00 EDT BtoB PR and Marketing Firm Arketi Group Principal Sami Jajeh to Moderate July TER Meeting http://www.arketi.com/news/news87.html Arketi Group (www.arketi.com) Principal Sami Jajeh will moderate the July Technology Executives Roundtable (TER) meeting titled "Dancing With a Technology Gorilla - Strategies for Co-opetition and Partnering with the Market Leader." The event will be Tuesday, July 21, and is open exclusively to Georgia technology executives who meet membership requirements. Tue, 14 Jul 2009 11:30:00 EDT Arketi Group Selected as Agency of Record for Premier Logic http://www.arketi.com/news/news86.html Application Development and Consulting Company Selects BtoB Tech Agency to Develop Messaging, Branding and Public Relations Strategy Wed, 1 Jul 2009 14:30:00 EDT Arketi Group Launches New Website for Technology Executives Roundtable http://www.arketi.com/news/news85.html Tech Association's New Website Designed to Communicate with Members and Inform Community of Upcoming TER Developments Wed, 1 Jul 2009 14:30:00 EDT Arketi Principal to Lead National Business-to-Business Social Media Webinar for Public Relations Society of America (PRSA) http://www.arketi.com/news/news84.html Mike Neumeier to share recent survey finding on journalists’ use of social media and how BtoB companies can effectively embrace, utilize social media. Survey results are available for free at www.arketi.com/surveys. Fri, 19 Jun 2009 14:30:00 EDT Social Media Tools, Online Search Key for Business Journalists According to Survey by Arketi Group http://www.arketi.com/news/news83.html Arketi Group, a high-tech business-to-business public relations and marketing firm, today announced the findings of the 2009 Arketi Web Watch Survey: Inside BtoB Media Usage of Web 2.0. The survey can be downloaded at www.arketi.com/surveys. Tue, 16 Jun 2009 14:30:00 EDT OB10 Selects Arketi Group for North American Public Relations Services http://www.arketi.com/news/news82.html High-tech business-to-business public relations and marketing firm Arketi Group announced it has been selected by OB10, the leading global e-Invoicing network, as public relations (PR) counsel for its Atlanta-based North American business unit. Tue, 16 Jun 2009 14:30:00 EDT Technology Marketing Excellence Awards Earned By Arketi For Three Clients http://www.arketi.com/news/news81.html High tech business-to-business public relations and marketing firm Arketi Group, announced three of its clients earned TAMY Awards from TAG Marketing, a society of the Technology Association of Georgia. Fri, 29 May 2009 08:11:17 EDT Sophicity Selects Arketi Group to Help Launch New Brand http://www.arketi.com/news/news80.html Arketi Group announced it has been chosen by Sophicity, an IT services provider formerly known as Mimsware, as its agency of record to help launch the company's new corporate brand. Fri, 21 May 2009 08:11:17 EDT Inovis Engages Arketi Group to Develop Corporate Positioning, Messaging http://www.arketi.com/news/news79.html Arketi Group announced it has been retained by Inovis, a provider of business-to-business software and services, to help the company refine its corporate positioning and messaging Thu, 21 Apr 2009 08:11:17 EDT Arketi Group Earns Spot on Prestigious "BtoB’s Top Agencies of 2009" List http://www.arketi.com/news/news78.html Arketi Group, a high-tech business-to-business public relations and marketing firm, today announced it has again earned a spot on BtoB's Top Agencies of 2009 list. Thu, 16 Apr 2009 08:11:17 EDT Arketi Named PR, Marketing Agency of Record for Reveille Software http://www.arketi.com/news/news77.html Arketi Group, a high-tech business-to-business public relations and marketing firm, announced it has been selected by Reveille Software as the technology company's agency of record. Thu, 2 Apr 2009 08:11:17 EDT High-Tech CMO Roundtable Proceedings Shed Light on the Current State of Planning, Measurement for BtoB Marketers http://www.arketi.com/news/news76.html Arketi Group, a high-tech business-to-business public relations and marketing firm, has made available for free its 2009 CMO Roundtable white paper "The Outlook for Business-to-Business Technology Marketing in 2009" Wed, 25 Mar 2009 08:11:17 EDT Arketi Group Inked as PR Agency of Record for GMT Corporation http://www.arketi.com/news/news75.html Arketi Group, a high-tech business-to-business public relations and marketing firm, announced it has been selected as public relations agency of record by GMT Corporation, a leader in workforce management and performance optimization solutions. Wed, 18 Mar 2009 08:11:17 EDT Arketi's Whitney Boudreaux Honored as PRSA|GA "Chapter Champion" http://www.arketi.com/news/news74.html Whitney Ellis Boudreaux, consultant at Arketi Group, has been awarded the Public Relations Society of America, Georgia Chapter's Chapter Champion award in recognition of her work within the nation's second largest PRSA chapter. Mon, 9 Mar 2009 08:11:17 EDT Arketi Principal Jajeh to Lead Business-to-Business Positioning Webinar http://www.arketi.com/news/news73.html Arketi Group Principal Sami Jajeh will lead a B2B Power Exchange webinar entitled "Uniting Messaging and Segmentation for Better Marketing Results," as part of the group's ongoing Thought Leadership series. The free webinar will be Monday, March 9 from 2 p.m. to 3 p.m. Eastern. Tue, 3 Mar 2009 08:11:17 EDT