http://www.arketi.com/ Updates from the Arketi Group website en-us Copyright 2009 Arketi Group Thu, 23 Jul 2009 11:30:00 EDT Thu, 02 FEB 2012 09:00:00 EDT -0500 Marketing http://blogs.law.harvard.edu/tech/rss/ http://www.arketi.com/news/news139.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced it has been selected by Knowlagent, a leading agent productivity solution for the world’s 13 million call center agents, as its agency of record. Thu, 02 FEB 2012 09:00:00 EDT http://www.arketi.com/news/news138.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced it has been chosen by Semprius, an innovator in high concentration photovoltaic (HCPV) solar modules, as its PR and marketing agency of record. Thu, 26 JAN 2012 09:00:00 EDT http://www.arketi.com/news/news137.html Arketi Group (www.arketi.com), a business-to-business (BtoB) technology public relations and digital marketing firm, was recognized for its exceptional work in the BtoB PR arena, earning a MarCom Gold Award for Publicity Campaign for its PR campaign for Cbeyond, an IT and communications company serving small businesses. Thu, 19 JAN 2012 11:00:00 EDT http://www.arketi.com/news/news136.html Arketi Group (www.arketi.com), a business-to-business (BtoB) technology public relations and digital marketing firm, announced Principal Mike Neumeier is a contributor to the recently published PRNews Digital PR Guidebook, Volume 4, one of the industry's leading resources on digital PR. Mon, 19 DEC 2011 11:00:00 EDT http://www.arketi.com/news/news135.html Arketi Group (www.arketi.com), a business-to-business (BtoB) technology public relations and digital marketing firm, was recognized for its exceptional work in the BtoB PR and marketing arena, earning four awards at the 2011 PRSA|GA Phoenix Awards Celebration. Wed, 14 DEC 2011 11:00:00 EDT http://www.arketi.com/news/news134.html TAG Marketing, a society of the Technology Association of Georgia (TAG), has presented Arketi Group principal, Sami Jajeh, with the Lifetime Achievement Award. Jajeh was recognized for his outstanding contributions to Georgia’s technology community at the recently-held Tech Marketing Awards Ceremony. Mon, 12 DEC 2011 11:00:00 EDT http://www.arketi.com/news/news133.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced the findings of the 2011 Arketi Web Watch Survey: Inside BtoB Media Usage of Social Media. The survey reveals 81 percent of journalists turn to corporate websites when looking for story ideas, reporting on breaking news or seeking a corporate spokesperson. Tue, 22 NOV 2011 11:00:00 EDT http://www.arketi.com/news/news132.html Arketi Group Recognized on the Exclusive List of America's Fastest-Growing Private Companies—the 2011 Inc. 500|5000 Tue, 25 OCT 2011 11:00:00 EDT http://www.arketi.com/news/news131.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced the findings of the 2011 Arketi Web Watch Survey: Inside BtoB Media Usage of Social Media. Thu, 25 Aug 2011 17:00:00 EDT http://www.arketi.com/news/news130.html Arketi Group, a high-tech BtoB public relations and digital marketing firm, today announced the opening of a Carolinas office and the addition of technology industry veteran Ann Revell-Pechar to its team. Wed, 08 Jun 2011 17:00:00 EDT http://www.arketi.com/news/news129.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, was named a Stevie Finalist of The American Business Awards for its digital marketing work for Panattoni Construction which included the launch of www.panconinc.com. Wed, 25 May 2011 9:00:00 EDT http://www.arketi.com/news/news128.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced it has been chosen by Artemis Automation, an automated lighting control company, to develop the company's messaging and branding. Fri, 29 Apr 2011 8:00:00 EDT http://www.arketi.com/news/news127.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, has again earned a spot on BtoB magazine's Top Agencies List. Fri, 29 Apr 2011 8:00:00 EDT http://www.arketi.com/news/news126.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced it has been chosen by ObjectFrontier Software (OFS), an outsourced product development firm, to help elevate the company's corporate brand. Fri, 29 Apr 2011 8:00:00 EDT http://www.arketi.com/news/news125.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, today announced the release of its 2011 CMO Roundtable white paper - The Outlook for Business-to-Business Technology Marketing in 2011. Mon, 7 Mar 2011 8:00:00 EDT http://www.arketi.com/news/news124.html Arketi Group, a high-tech BtoB public relations and digital marketing firm, announced it has successfully completed work for A.D.A.M., a leading provider of innovative online technology solutions for the benefits, health, and education markets, assisting with the rebranding and relaunch of its Benergy Interworks business unit. Mon, 7 Feb 2011 8:00:00 EDT http://www.arketi.com/news/news123.html Arketi Group, a high-tech BtoB PR and digital marketing firm, announced today that Principal Mike Neumeier has been selected to join the Public Relations Society of America Counselors Academy executive committee. Tue, 11 Jan 2011 8:00:00 EDT http://www.arketi.com/news/news122.html Arketi Group (www.arketi.com), a high-tech business-to-business public relations and digital marketing firm, announced Principal Sami Jajeh has been appointed president of the Technology Executives Roundtable (TER), an association that consists of more than 100 CEOs, CFOs and general managers in Georgia's technology community. Tue, 04 Jan 2011 8:00:00 EDT http://www.arketi.com/news/news121.html Technology PR and Digital Marketing Firm Invites Friends to Spread the Holiday Spirit by Determining Who’s Been Naughty and Nice Wed, 15 Dec 2010 8:00:00 EDT http://www.arketi.com/news/news120.html Arketi Group, a high-tech business-to-business public relations and marketing firm, announced Principal Mike Neumeier, APR was inducted into the PRSSA Hall of Fame at the 2010 PRSSA National Conference in Washington, D.C. for his contributions to the public relations profession and his continuing contributions to PR education. Tue, 23 Nov 2010 8:00:00 EDT http://www.arketi.com/news/news119.html Arketi Group (www.arketi.com), a business-to-business (BtoB) technology public relations and digital marketing firm, was recognized for its exceptional work in the BtoB PR and marketing arena, earning 10 awards at the 2010 PRSA|GA Phoenix Awards Celebration. Mon, 15 Nov 2010 8:00:00 EDT http://www.arketi.com/news/news118.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced today that its principals, Rory Carlton, Sami Jajeh and Mike Neumeier, were selected by Business Leader Media's Business to Business as Top 25 Entrepreneurs in Atlanta. Tue, 9 Nov 2010 8:00:00 EDT http://www.arketi.com/news/news117.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced it has been chosen by SPI, a technology and outsourcing solutions provider for retailers, as its agency of record to help elevate the company’s corporate brand. Mon, 1 Nov 2010 8:00:00 EDT http://www.arketi.com/news/news116.html High-tech business-to-business PR and digital marketing firm Arketi Group (www.arketi.com) announced today it has been selected by Transoft, a leading provider of modernization software and services, to assist with the company’s automated lead nurturing initiatives. Tue, 12 Oct 2010 8:00:00 EDT http://www.arketi.com/news/news115.html Sami Jajeh, principal of high-tech digital marketing and public relations firm Arketi Group (www.arketi.com), was recently featured on the popular BtoB tech marketing podcast IT Market Buzz: 20 Minutes with the Brightest Minds in B2B Tech Marketing. Tue, 05 Oct 2010 8:00:00 EDT http://www.arketi.com/news/news114.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced it has been chosen by Aderant, a global provider of business, financial, and information management software for law and professional services firms, as its agency of record to help elevate the company’s corporate brand. Wed, 29 Sep 2010 8:00:00 EDT http://www.arketi.com/news/news113.html Vice President Micky Long and Account Executive Whitney Boudreaux from Arketi Group(www.arketi.com), a high-tech business-to-business public relations and digital marketing firm, will be speakers at the Elevate 2010: Pardot User Conference in Atlanta next week. Fri, 24 Sep 2010 8:00:00 EDT http://www.arketi.com/news/news111.html Air2Web, a leading provider of enterprise grade mobile solutions for customer care and targeted marketing, recently tapped Arketi Group to launch the company’s new website to refresh its image and better showcase its offerings to customers and prospects. Wed, 22 Sep 2010 8:00:00 EDT http://www.arketi.com/news/news112.html Arketi Group (www.arketi.com), a high-tech business-to-business (BtoB) public relations and digital marketing firm, announced today its inclusion in the prestigious Inc. 5,000, Inc. magazine’s ranking of the nation's fastest-growing private companies. Thu, 26 Aug 2010 8:00:00 EDT http://www.arketi.com/news/news110.html Arketi Group, a high-tech business-to-business (BtoB) public relations and digital marketing firm, announces the addition of two account coordinators, Elizabeth Fries and Jennifer Hahn. Both Fries and Hahn will be tasked with delivering strategic marketing and public relations counsel to Arketi’s BtoB technology clients. Thu, 26 Aug 2010 8:00:00 EDT http://www.arketi.com/news/news109.html High-tech digital marketing and PR firm Arketi Group (www.arketi.com) announced Principal Mike Neumeier was recently recognized for his outstanding service to Atlanta-based non-profit, HealthMPowers. Tue, 29 Jun 2010 8:00:00 EDT http://www.arketi.com/news/news108.html High-tech digital marketing and PR firm Arketi Group announced today it is co-hosting a free BtoB lead nurturing webinar, in partnership with marketing automation provider Pardot, aimed at examining the industry's growing adoption of advanced lead nurturing strategies. Tue, 22 Jun 2010 8:00:00 EDT http://www.arketi.com/news/news107.html Arketi Group, a high-tech digital marketing firm, announced it was awarded a BtoB Magazine Social Media Marketing Award in the “Best Use of LinkedIn” category for its LinkedIn BtoB Marketing Group. Tue, 25 May 2010 8:00:00 EDT http://www.arketi.com/news/news106.html Arketi Group, a high-tech business-to-business public relations and digital marketing firm, announced it was named a finalist for two 2010 Atlanta Marketer of the Year Awards (AMYs), awarded by the Atlanta Chapter of the American Marketing Association (AMA). Tue, 25 May 2010 8:00:00 EDT http://www.arketi.com/news/news105.html Arketi Group (www.arketi.com), a high-tech business-to-business public relations and marketing firm, today announced the release of its 2010 CMO Roundtable white paper The Outlook for Business-to-Business Technology Marketing in 2010, available free at www.arketi.com/cmowhitepaper. Tue, 27 Apr 2010 11:00:00 EDT http://www.arketi.com/news/news103.html High-tech business-to-business PR and marketing firm Arketi Group (www.arketi.com) announced today it has been selected by Stonesoft, a global provider of proven, innovative network security solutions, to assist with the company's automated lead nurturing initiatives. Mon, 12 Apr 2010 09:00:00 EDT http://www.arketi.com/news/news102.html Arketi Group (www.arketi.com), a high-tech business-to-business (BtoB) public relations and marketing firm, has been selected by CEO Ventures, a private equity firm that owns and manages early-stage B2B technology companies, to help market a number of its key portfolio companies. Tue, 27 Apr 2010 11:00:00 EDT http://www.arketi.com/news/news101.html BtoB Tech PR, Marketing Firm Arketi Group Named BtoB Top Agency Arketi Group, a high-tech business-to-business public relations and marketing firm, announced it has again earned a spot on BtoB magazine's Top Agencies of 2010 list. The annual list, released in the March 8, 2010 issue of Crain's BtoB, is comprised of small, medium, large and interactive BtoB agencies. Tue, 16 Mar 2010 11:00:00 EDT http://www.arketi.com/news/news100.html Arketi Group, a high-tech business-to-business public relations and marketing firm, announced it has been selected by StatCom, www.statcom.com, which provides comprehensive patient throughput software solutions to hospitals, as its agency to help elevate the company's corporate brand. Tue, 23 Feb 2010 09:00:00 EDT http://www.arketi.com/news/news99.html Arketi Group (www.arketi.com), a high-tech business-to-business public relations and marketing firm, announced Principal Sami Jajeh has been appointed vice president of the Technology Executives Roundtable (TER), an association that consists of more than 100 CEOs, CFOs and COOs in Georgia's technology community. Tue, 23 Feb 2010 09:00:00 EDT http://www.arketi.com/news/news104.html Arketi Group (www.arketi.com), a high-tech BtoB PR and marketing firm, announced today that Principal Mike Neumeier has been selected to join the Technology Association of Georgia (TAG) Board of Directors. Wed, 27 Jan 2010 09:00:00 EDT http://www.arketi.com/news/news98.html High-tech business-to-business public relations and marketing firm Arketi Group Principal Mike Neumeier, APR, will be the featured speaker at the January Georgia Tech Savannah ATDC "Entrepreneur Food For Thought" event. Wed, 20 Jan 2010 09:00:00 EDT http://www.arketi.com/news/news97.html High-tech business-to-business (BtoB) public relations and marketing firm Arketi Group has been engaged by Novatus, Inc., a leading contract and compliance management software provider, to help the company refine its corporate positioning and messaging, as well as provide digital marketing services. Mon, 21 Dec 2009 09:00:00 EDT http://www.arketi.com/news/news96.html High-tech business-to-business public relations and marketing firm Arketi Group announced today a complimentary webinar on BtoB lead nurturing as part of its continuing thought leadership series. Mon, 16 Nov 2009 17:00:00 EDT http://www.arketi.com/news/news95.html Arketi Group, a business-to-business technology public relations and marketing firm, was recognized for its exceptional work in the BtoB PR and marketing arena, earning eight awards at the 2009 PRSA|GA Phoenix Awards Celebration. Tue, 10 Nov 2009 17:00:00 EDT http://www.arketi.com/news/news94.html High-tech business-to-business public relations and marketing firm Arketi Group announced today its second complimentary webinar on BtoB social media as part of its ongoing thought leadership series. Mon, 19 Oct 2009 17:00:00 EDT http://www.arketi.com/news/news93.html Mousa Ackall, marketing coordinator at high-tech business-to-business public relations and marketing firm Arketi Group, has been awarded the Georgia Chapter's Public Relations Society of America Chapter Champion award in recognition of his work within the nation's second largest PRSA chapter. Tue, 06 Oct 2009 17:00:00 EDT http://www.arketi.com/news/news92.html Jim Densmore, art director at high-tech business-to-business (B2B) public relations and marketing firm Arketi Group (www.arketi.com), recently joined the faculty at the Creative Circus as an adjunct professor. Tue, 22 Sep 2009 17:00:00 EDT http://www.arketi.com/news/news91.html Arketi Group (www.arketi.com), a high-tech business-to-business (B2B) public relations and marketing firm, announced today its inclusion in the prestigious Inc. 5,000, Inc. magazine’s ranking of the nation’s fastest-growing private companies. Marking its second consecutive year on the list, Arketi was ranked No. 1,898 nationally and No. 75 in the Top 100 Businesses in Atlanta. Mon, 24 Aug 2009 17:00:00 EDT http://www.arketi.com/news/news90.html Arketi Group, a high tech business-to-business public relations and marketing firm, announced today a complimentary webinar that will kick-off an ongoing Thought Leadership Series for BtoB PR and marketing professionals in technology. Wed, 12 Aug 2009 11:00:00 EDT http://www.arketi.com/news/news89.html High-tech business-to-business (BtoB) public relations and marketing firm Arketi Group (www.arketi.com) announced it has been selected by Ryla, Inc., a leading domestic provider of contact center solutions, to spearhead an aggressive media relations and thought leadership campaign for the company. Mon, 10 Aug 2009 10:30:00 EDT http://www.arketi.com/news/news88.html High-tech business-to-business (BtoB) public relations and marketing firm Arketi Group announced consultant Brian Boudreaux is among a select group of public relations professionals who contributed to the PRNews Crisis Management Guidebook, Volume 3, one of the industry’s leading resources on crisis communications and management. Thu, 23 Jul 2009 11:30:00 EDT http://www.arketi.com/news/news87.html Arketi Group (www.arketi.com) Principal Sami Jajeh will moderate the July Technology Executives Roundtable (TER) meeting titled "Dancing With a Technology Gorilla - Strategies for Co-opetition and Partnering with the Market Leader." The event will be Tuesday, July 21, and is open exclusively to Georgia technology executives who meet membership requirements. Tue, 14 Jul 2009 11:30:00 EDT http://www.arketi.com/news/news86.html Application Development and Consulting Company Selects BtoB Tech Agency to Develop Messaging, Branding and Public Relations Strategy Wed, 1 Jul 2009 14:30:00 EDT http://www.arketi.com/news/news85.html Tech Association's New Website Designed to Communicate with Members and Inform Community of Upcoming TER Developments Wed, 1 Jul 2009 14:30:00 EDT http://www.arketi.com/news/news84.html Mike Neumeier to share recent survey finding on journalists’ use of social media and how BtoB companies can effectively embrace, utilize social media. Survey results are available for free at www.arketi.com/surveys. Fri, 19 Jun 2009 14:30:00 EDT http://www.arketi.com/news/news83.html Arketi Group, a high-tech business-to-business public relations and marketing firm, today announced the findings of the 2009 Arketi Web Watch Survey: Inside BtoB Media Usage of Web 2.0. The survey can be downloaded at www.arketi.com/surveys. Tue, 16 Jun 2009 14:30:00 EDT http://www.arketi.com/news/news82.html High-tech business-to-business public relations and marketing firm Arketi Group announced it has been selected by OB10, the leading global e-Invoicing network, as public relations (PR) counsel for its Atlanta-based North American business unit. Tue, 16 Jun 2009 14:30:00 EDT http://www.arketi.com/news/news81.html High tech business-to-business public relations and marketing firm Arketi Group, announced three of its clients earned TAMY Awards from TAG Marketing, a society of the Technology Association of Georgia. Fri, 29 May 2009 08:11:17 EDT http://www.arketi.com/news/news80.html Arketi Group announced it has been chosen by Sophicity, an IT services provider formerly known as Mimsware, as its agency of record to help launch the company's new corporate brand. Fri, 21 May 2009 08:11:17 EDT http://www.arketi.com/news/news79.html Arketi Group announced it has been retained by Inovis, a provider of business-to-business software and services, to help the company refine its corporate positioning and messaging Thu, 21 Apr 2009 08:11:17 EDT http://www.arketi.com/news/news78.html Arketi Group, a high-tech business-to-business public relations and marketing firm, today announced it has again earned a spot on BtoB's Top Agencies of 2009 list. Thu, 16 Apr 2009 08:11:17 EDT http://www.arketi.com/news/news77.html Arketi Group, a high-tech business-to-business public relations and marketing firm, announced it has been selected by Reveille Software as the technology company's agency of record. Thu, 2 Apr 2009 08:11:17 EDT http://www.arketi.com/news/news76.html Arketi Group, a high-tech business-to-business public relations and marketing firm, has made available for free its 2009 CMO Roundtable white paper "The Outlook for Business-to-Business Technology Marketing in 2009" Wed, 25 Mar 2009 08:11:17 EDT http://www.arketi.com/news/news75.html Arketi Group, a high-tech business-to-business public relations and marketing firm, announced it has been selected as public relations agency of record by GMT Corporation, a leader in workforce management and performance optimization solutions. Wed, 18 Mar 2009 08:11:17 EDT http://www.arketi.com/news/news74.html Whitney Ellis Boudreaux, consultant at Arketi Group, has been awarded the Public Relations Society of America, Georgia Chapter's Chapter Champion award in recognition of her work within the nation's second largest PRSA chapter. Mon, 9 Mar 2009 08:11:17 EDT http://www.arketi.com/news/news73.html Arketi Group Principal Sami Jajeh will lead a B2B Power Exchange webinar entitled "Uniting Messaging and Segmentation for Better Marketing Results," as part of the group's ongoing Thought Leadership series. The free webinar will be Monday, March 9 from 2 p.m. to 3 p.m. Eastern. Tue, 3 Mar 2009 08:11:17 EDT