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The Arketi B2B Marketing Minute is now ranked NUMBER ONE on iTunes Podcasts in the "B2B Marketing" category!

The Arketi B2B Marketing Minute is a regular podcast that covers news, ideas and best practices that business-to-business marketing professionals need to know. Listen in as B2B marketing consultants from Arketi Group and others share information vital to any organization looking to generate results and accelerate growth through intelligent strategy, branding, marketing and public relations.

This page lists podcasts from Volumes 3 and 4.
Click here for the podcasts in Volumes 1 and 2.

 

NOW PLAYING

Volume 4 – Show 12: Video: A Visually Engaging B2B Alternative (3:37)
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PREVIOUS SHOWS

Volume 4 – Show 11: Email vs. Postal Mail: Battle Royale (3:35)
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Volume 4 – Show 10: Webinars: Compelling BtoB Engagement (4:34)
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Volume 4 – Show 9: Do’s and Don’ts of Effective Media Relations (5:28)
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Volume 4 – Show 8: Components of a High-Value Loyalty Marketing Campaign (8:47)
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Volume 4 – Show 7: The Future of the Social Media News Release (19:01)
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Volume 4 – Show 6: Specific Tactics for BtoB Companies Using Marketing Automation Solutions (3:54)
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Volume 4 – Show 5: The Importance of Marketing Automation for BtoB Companies (5:05)
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Volume 4 – Show 4: Crisis Communications Planning in a BtoB World (4:43)
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Volume 4 – Show 3: How To “Web 2.0” Your BtoB Website (9:54)
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Volume 4 – Show 2: Behind the Scenes with Tech Pioneer Ben Dyer and His Latest Venture – TechDrawl (4:57)
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Volume 4 – Show 1: Messaging and Positioning: Successful Integration (4:41)
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Volume 3 – Show 7: The Importance of Repositioning: An Interview with Ajay Murthy (9:08)
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Volume 3 – Show 6: Selling Tips for Business-to-Business Tech Businesses to Consider: An Interview with Douglas Rodgers (10:53)
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Volume 3 – Show 5: 10 Must Haves for an Effective Website…Part II (9:07)
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Volume 3 – Show 4: 10 Must Haves for an Effective Website…Part I (10:29)
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Volume 3 – Show 3: Interview with Apprentice Contestant and Small Business Author Wes Moss (4:02)
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Volume 3 – Show 2: Interview with Technology Analyst Micky Long (12:44)
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Volume 3 – Show 1: So You’ve Started a Blog…Now What? (4:08)
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YOU DON'T NEED AN iPOD!
You don't need an iPod to enjoy our podcasts. There are three ways to listen:

Listen now with our built-in player: Click the Listen link below each podcast listing. When the popup player opens, select the show you want from the playlist.

Download to your computer: Right-click the Download link below each podcast listing. when the popup player opens, select "Save As...") to save the audio file on your hard drive. Double-click on the saved file to play it.

Download to your iPod: Download from iTunes, and take the B2B Marketing Minute with you, wherever you go with your iPod.

 
   
HOW TO SUBSCRIBE

Don't miss an edition of the B2B Marketing Minute! Subscribe now, and your iPod or iTunes will be automatically updated each time we release a new podcast.

Step One: Download the Arketi B2B Marketing Minute podcast directly from iTunes or Podcast Alley, or via free "podcatching" software from other providers.

Step Two: Copy this link and add it to the "URL" or "feed" field in your podcatching software: http://www.arketi.com/b2bminute.rss.

Step Three: Enjoy! New shows will be automatically delivered to you as they are posted online.

 
   
MORE ABOUT PODCASTING

Simply put, podcasting is publishing audio files over the internet so anyone can download and listen to them. A podcast can be automatically delivered to subscribers so they can listen to it when it's convenient. For more information on podcasting, visit CNET or check out our Podcast FAQs.