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NOW PLAYING - Season Three of the Arketi B2B
Marketing Minute!
Season 3 – Show 4: Ten Must-Do Items for Creating an Effective and Dynamic Website…Part I (10:29)
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PREVIOUS SHOW
Season 3 – Show 3: Interview with Apprentice Contestant and Small Business Author Wes Moss (4:02)
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Season 3 – Show 2: Interview with Technology Analyst Micky Long (12:44)
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Season 3 – Show 1: So You’ve Started a Blog…Now What? (4:08)
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Season 2 – Show 12: Direct Marketing Expected to Grow in 2008; Lead Nurturing as a Profit Center; Identifying Online Influencers (5:20)
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Season 2 – Show 11: A Book is Only as Good as Its Cover; Email Survey Best Practices; A Glance at the Industry: B-to-B Ad Spending (5:05)
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Season 2 – Show 10: Crisis Communications: 5 Tips to Weather the Storm (5:01)
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Season 2 – Show 9: UGA Grady College Panel (1:15:24)
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Season 2 – Show 8: The Name Game (6:32)
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Season 2 – Show 7: Maximizing Click-Through Rates in our E-Newsletters; Driving Sales with Microsites and Landing Pages; Who’s Watching Your Wiki?; McKinsey Quarterly’s Online Marketing Survey (5:26)
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Season 2 – Show 6: Staying Focused on Core Company Values: An Interview with Kenneth Bernhardt (14:55)
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Season 2 – Show 5: Get Your Community Relations Program Off the Ground: An Interview with Brooks Robinson (4:40)
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Season 2 – Show 4: The Three "Rs" of B2B Marketing (5:00)
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Season 2 – Show 3: Performing high-tech research on a
low-tech budget (5:18)
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Season 2 – Show 2: B2B Marketing Budgets Are Up; Marketing
in the Virtual World; Live B2B Marketing Events Are Increasingly Effective;
8 Tips to Improve Your Online Presence Through Email Marketing (6:45)
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Season 2 – Show 1: Inside Business Ethics: an Interview
with Dick Cook (14:20)
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Season 1 - Show 17: The Top 10 Marketing
Trends to Watch in 2007: an Interview with Kim T. Gordon (13:40)
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Season 1 - Show 16: How to Attract Robots to Your Website (6:45)
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Season 1- Show 15: A Conversation with Tech Guru Jeffrey
Tarter on Services Marketing for Technology Companies (11:15)
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Season 1 - Show 14: Improve Customer Interactions, When
Warm Prospects Turn Cold, Search to Dominate Online Ad Spending, Product
Placement Becomes Stronger Marketing Tool (6:30)
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Season 1 - Show 13: Online Advertising and Click Fraud (4:10)
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Season 1 - Show 12: Best Brands’ Backlash (6:05)
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Season 1 - Show 11: Demand Generation
That Works(4:55)
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Season 1 - Show 10: Defining Department Roles(6:00)
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Season 1 - Show 9: Internet Surveys, Lead Generation
Campaigns, and Management Consultants Enter Advertising (4:20)
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Season 1 - Show 8: Special Segment – Technology
At Work: Using blogs, podcasting and RSS to build your brand (53:55)
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Season 1 - Show 7: Improve Email Open Rates, Integrated Trends, SMB
Tax Impact, Marketers Lack Customer Touch, Powerful Brands (7:15)
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Season 1 - Show 6: Four Powerful Ideas of How to Get on the Road
to Building a Message That Works for your Organization (4:40)
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Season 1 - Show 5: Newspaper Industry Makes Headlines, B2B Ad
Spending Study, Mad Ave Finds Search, Words That Work (7:30)
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Season 1 - Show 4: 35% of Marketers Get It, iPod vs.
Amazon, Customer-Focused Value Math (6:10)
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Season 1 - Show 3: Goals, Objectives, Strategies and
Tactics...Oh My! (6:05)
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Season 1 - Show 2: Marketing Priorities, Marketing Tools,
Behavior Targeting and Focus Group Tips (5:05)
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Season 1 - Show 1: Keyword Prices, SMB Outlook, Brand
Democratization and Integrated Marketing (5:25)
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