press releases

Three Arketi Group Clients Win 2007 Communicator Awards of Distinction for Outstanding Work

ATLANTA – July 10, 2007 – Arketi Group, an integrated marketing consultancy, announced three of its clients received Awards of Distinction from the 2007 Communicator Awards Print Media competition. Arketi Group’s brand-building work for Allianz Pharma, Amcat and Flo Healthcare were recognized at the international competition for outstanding work in the communications field worldwide. The Awards of Distinction were given to projects that exceeded industry standards in production or communication skills.

"Arketi Group understands the power strategically designed and well-executed promotional materials and ads have on a company’s bottom line," said Sami Jajeh, principal at Arketi Group. "In an era when companies struggle to be seen and heard above the noise of its competitors, our results-focused marketing frequently pushes the limits to help our clients gain better brand awareness and increased product demand."

Winning an Award of Distinction for the "Staman-T Healthier. Safer. Smarter." promotional kit, Allianz Pharma is an innovative pharmaceutical company whose marketing materials educate both physicians and patients on its erectile dysfunction product.

Amcat, a leading provider of intelligent customer interaction solutions, received an Award of Distinction for the "I am cat" print advertisement, which plays on the company name to create a customer persona, named Cat, who highlights how her company benefits from the Amcat solution.

Flo Healthcare, a mobile clinical workstation provider, earned an Award of Distinction for the "Cart Envy" print advertisement, which illustrates the unique benefits Flo wireless mobile workstations have over its competitors.

About Arketi Group
Based in Atlanta, Arketi Group is an integrated marketing consultancy that helps business-to-business technology organizations generate revenue and accelerate growth through intelligent strategy, branding, marketing and public relations. Seasoned by experience and disciplined in execution, the Arketi team delivers services and capabilities that get results. Clients such as Advectis, Cbeyond, Convergys, Flo Healthcare, Procuri, SecureWorks and Visiprise benefit from Arketi’s core belief that marketing generates revenue. For more information, call 404-929-0091 ext. 210 or visit www.arketi.com.