Arketi Group regularly conducts surveys on relevant industry topics and publishes these findings to help B2B PR and marketing professionals generate results and accelerate growth for their organization. Request a copy of the survey reports by completing the form at the right.
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2011 Arketi Web Watch Media SurveyAlmost half of all journalists surveyed say they blog or read blogs regularly |
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2009 Arketi Web Watch Media Survey68 Percent of journalists say social media is a plus for business-to-business reporting The results show 88 percent of journalists say they spend 20 or more hours a week on the Internet – up from 60 percent in 2007. Nearly all (85 percent) say they have a LinkedIn account, 55 percent are on Facebook and 24 percent tweet on Twitter… ...All this and more in the 2009 Arketi Web Watch Media Survey, which can be downloaded by completing the form at the right. |
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2007 Arketi Web Watch Media Survey84 Percent of journalists okay blogs as a source for news articles The survey reveals that when it comes to using blogs as primary or secondary sources for articles, 84 percent of journalists say they would or already have. Among the study’s other findings: journalists believe monitoring of employee blogging is ethical, and despite what you have heard, news releases are not dead... ...All this and more in the 2007 Arketi Web Watch Media Survey, which can be downloaded by completing the form at the right. |